Invest in Electronic Sound

This is your chance to own a part of the ultimate electronic music magazine

As Electronic Sound grows, it’s important to us that our readers have the opportunity to own a share of our success. For that reason, we are running an equity crowdfunding campaign to raise investment for the magazine. The investment will help the magazine grow and offer more exciting products, and we’ve got some brilliant rewards for all investors. Capital at risk. #InvestAware


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    Invest from as little as £10

    You can choose to invest as much or as little as you want, starting from £10

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    Become a Shareholder

    Every investor will become a shareholder in Electronic Sound’s publishing company, Pam Communications

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    Tax Benefits

    Some investors will also be able to benefit from tax relief under the UK government’s Enterprise Investment Scheme (EIS)


REWARDS
We’ve also got some great rewards for all investors. Read more about them here.

Early Birds

Get in quick and make an investment early and receive an exclusive Electronic Sound badge. Wear it with pride

£10+

All investors will get a digital copy of a new Electronic Sound Compendium – the best of the magazine from issues 1-20

£50+

Get the digital edition and have your name on the special thank you list published in the Compendium

£100+

A ltd edition, luxury physical print copy of the Compendium. Exclusive to investors, and your name on the thank you page

£500+

A VIP invite to a special live Electronic Sound event, along with the badge and all the other rewards

 

About Electronic Sound


Electronic Sound started as an iPad magazine app in March 2013. We secured our first investment a year or so later, which enabled us to build interest in what we were doing and switch from a quarterly to a monthly title. By March 2015, we were Number One in the iTunes listings for film and music magazine apps. Since July 2016, we have also been a print magazine and we are now on sale at 200+ branches of WHSmith and 67 Sainsbury’s stores, as well as selected independent newsagents.

We have published 24 issues of Electronic Sound to date and we have a social media following of almost 20,000. We have also won support from key electronic music figures and other celebrities, including Gary Numan, Karl Bartos and Wolfgang Flür (Kraftwerk), OMD, Martyn Ware (Human League and Heaven 17), comedian Matt Berry and Gadget Show presenter Jason Bradbury. Our print edition cover mount CD has meanwhile been played by radio DJs like BBC 6 Music’s Stuart Maconie and Mark Radcliffe.

On sale in
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WHSmith stores
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Sainsbury's stores
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Electronic Sound is owned by Push and Mark Roland, two seasoned UK music journalists. Push (real name Christopher Dawes) wrote for Melody Maker for many years and was the first editor of the hugely respected clubbing magazine Muzik. Mark (real name Mark Wernham) is another former Melody Maker writer and was the deputy editor of the male lifestyle magazine Mondo. The Electronic Sound team also includes award-winning commissioning editor Neil Mason, one-time features editor of the NME website, and art editor Mark Hall, who previously worked for the regional magazine publisher Archant.



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About Pam Communications


Pam Communications is Electronic Sound’s publishing company. Push and Mark are the directors of the company, which takes care of the business aspects of the magazine. Pam also has a number of board advisors who bring a wealth of specialist experience and knowledge to the business. These include former IPC Media publishing director Andy McDuff, who oversaw magazine launches such as Loaded, Uncut and Muzik, Sound Agency chairman and TED speaker Julian Treasure, whose TED videos have been viewed over 20 million times, and York Data Services managing director Mark Fordyce, whose company provides internet and IT services to businesses in Yorkshire.

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Investment FAQs


Equity crowdfunding is an alternative method of financing a business. It enables everyday investors to invest money in a company alongside professional investors, angel investors and venture capitalists. You can invest as little or as much as you like in a company and this is generally done through an online platform. When you make an investment, you are purchasing shares in a company. You will be issued with a share certificate which details how many shares you own and the nominal value of each share.
We have ambitious plans for Electronic Sound, and as the magazine grows it’s important to us that our readers have the opportunity to own a share of our success. And who better to help the magazine reach its potential than its readers? Electronic Sound is nothing without our readers’ support, and by involving as many of you as possible in the future of the title we are recruiting the best ambassadors we could hope for, as well as securing the future for the magazine.
The investment will be used to launch Electronic Sound into a lot more shops and spread the word about the magazine. It will also enable us to offer more merchandise, including specially commissioned vinyl records and CDs that will not be available elsewhere, and to fully integrate our print and digital editions. With increased availability and a much bigger marketing spend, we are projecting the magazine will push into profit in the second half of 2017, at which point we will begin preparations for the launch of another magazine in early 2018. The investment will also be used to pay for development work for this next title.
We are running our funding campaign on one of the leading equity crowdfunding websites, crowdcube.com – you will need to create an account but once you have done that it’s very easy to make your investment.
The minimum amount you can invest will be £10, so this really is a chance for everybody to get involved and share in our success. All of our investors will become shareholders of Electronic Sound’s publishing company, Pam Communications.
Your investment may be eligible for tax relief under the Enterprise Investment Scheme (EIS), which is run by the UK government. EIS is a UK tax scheme offering income tax and capital gains tax reliefs to qualifying private investors who invest in certain types of companies. Pam Communications is an EIS eligible company and we have been given advance assurance of our EIS status by HMRC. You will be able to view our EIS certificate once our funding campaign begins and you can find out more about EIS at the HMRC website here.
Investing in Electronic Sound is a long-term investment in the future of the magazine and its publishing company. Our plan is to launch other magazines over the next few years, building up a small but strong portfolio of titles. We aim to make a return for investors by exiting in five to seven years, most likely via a trade sale, at which point you will be able to sell your shares, hopefully at a profit. The magazine industry is very active in acquisitions, with Future Publishing selling its music portfolio to Team Rock for £10 million in 2013 and its sport and craft titles to Immediate Media for £24 million in 2014. In 2016, Future acquired Imagine Publishing for £14.2 million and Blaze Publishing’s music and field sports titles for an undisclosed sum.
Please get in touch with us. We’d love to hear from you. Email us at chris@electronicsound.co.uk and we’ll get back to you as soon as we can.

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Investments of this nature carry risks to your capital. Please #InvestAware